We bring

purpose clarity

market strategy

brand conversation

business acceleration

Why we do it

Whatever your endeavor, whatever your business, success is a result of inspired leadership. When leadership inspires... Companies enhance lives. We help businesses lead. Otherwise, why bother?

How we do it

How we do it

Thin Air helps companies lead with ‘Why’...
Why do you do what you do?
Why does anyone want your product or service?
Why do we buy from you?
Why will we be your most loyal fans?

  1. Understand the Core Truths of life at the nexus of your customer and your product...
  2. Challenge assumptions of how you deliver...
  3. Start-up, marketing, growth, innovation, and getting things done.
  4. And realize a clear vision of results.

Who we are

Who we are

RC Paschke developed and leads a boutique marketing and business development group specializing in helping companies establish a leadership position in their markets. Our associates are proven evolutionaries in their field, building and executing leaner, more agile business models, marketing strategies, and corporate cultures. Using an alchemy of creative promotion, persuasion science, and the latest business tools, Thin Air is expert at building brand presence, lead generation, and sales pipeline programs.

Say hello

It has never been a more critical time to challenge your assumptions and lead. The result is profit, growth, loyalty and good work.